Rusty was founded in 1985 on the shores of San Diego. As the brand grew in popularity, the world’s best surfers clamoured to join Rusty’s team of champions, establishing a club of new school advocates for going against the common grain.
Over the years Rusty has expanded into street-ready surf apparel, thus extending its focus from the surf to the snow and skate.
Rusty followers live life laughing in the face of danger, because life’s more fun that way.
Today, the brand still represents an ageless spirit and unrelenting drive to explore with a creative, risk-taking attitude.